builds
funds to solve problems

Our VC Universe is a collection of funds targeting high-impact areas of innovation. We offer patient capital to founders and support to fund managers whose goals & consciousness aligns with ours.

Our Framework

We find & back outliers with great ideas who can take ambitious risks.

We see the United Nations' 17 Sustainable Development Goals as the best blueprint we have to set about making a difference. A framework to use when building our funds with intention.

Potential United Nations Sustainable Development Goals background image
  • No poverty
    #1

    No poverty

  • Zero hunger
    #2

    Zero hunger

  • Good health & wellbeing
    #3

    Good health & wellbeing

  • Quality education
    #4

    Quality education

  • Gender equality
    #5

    Gender equality

  • Clean water & sanitization
    #6

    Clean water & sanitization

  • Affordable & clean energy
    #7

    Affordable & clean energy

  • Decent work & economic growth
    #8

    Decent work & economic growth

  • Industry, innovation & infrastructure
    #9

    Industry, innovation & infrastructure

  • Reduced inequalities
    #10

    Reduced inequalities

  • Sustainable cities & communities
    #11

    Sustainable cities & communities

  • Responsible consumption & production
    #12

    Responsible consumption & production

  • Climate action
    #13

    Climate action

  • Life below water
    #14

    Life below water

  • Life on land
    #15

    Life on land

  • Peace, justice & strong institutions
    #16

    Peace, justice & strong institutions

So far, we've launched...
  • Potential Climate VC background
    Est. 2021

    Investing to exert a gigaton-scale impact on climate change

    Goals 2, 11, 12, 13, 14, 15

    The climate crisis is the greatest threat mankind has ever faced, but also the greatest opportunity to reshape our civilisation. Potential Climate VC is funding 120 early-stage UK-based climate startups to unlock crazy innovations to help save our planet & improve life for every human.

  • Potential New Finance VC background
    Est. 2021

    Funding the next leaders of finance

    All Goals

    The archaic financial system is being radically restructured through adoption of the principles and tech underlying crypto. Potential New Finance VC backs the exceptional people ushering in this new era for finance and reshaping our world for the better.

And we have a master plan...
Lost, stuck or searching background image

Our Vision

AI Future VC
All Goals

Investing in ethical AI solutions to tackle all goals.

Good Health VC
Goals 2, 3, 6

Investing in startups promoting good health & wellbeing.

Healthy Mind VC
Goal 3

Tackling mental health issues.

New Education VC
Goal 4

Investing to offer quality education globally.

New Energy VC
Goals 7, 11, 13

Finding solutions for clean, abundant, and sustainable energy.

Future Work VC
Goal 8

Helping provide decent work & opportunity to all.

New Industry VC
Goal 9

Building the sustainable infrastructure humanity needs.

Inclusivity VC
Goals 5, 10

Tackling diversity & inequality issues.

Freedom VC
Goal 16

Fighting for justice and equality.

Space VC
All Goals

Taking humanity multiplanetary, to reduce the strain on the earth.

AI Future VC
All Goals

Investing in ethical AI solutions to tackle all goals.

Good Health VC
Goals 2, 3, 6

Investing in startups promoting good health & wellbeing.

Healthy Mind VC
Goal 3

Tackling mental health issues.

New Education VC
Goal 4

Investing to offer quality education globally.

New Energy VC
Goals 7, 11, 13

Finding solutions for clean, abundant, and sustainable energy.

Future Work VC
Goal 8

Helping provide decent work & opportunity to all.

New Industry VC
Goal 9

Building the sustainable infrastructure humanity needs.

Inclusivity VC
Goals 5, 10

Tackling diversity & inequality issues.

Freedom VC
Goal 16

Fighting for justice and equality.

Space VC
All Goals

Taking humanity multiplanetary, to reduce the strain on the earth.

AI Future VC
All Goals

Investing in ethical AI solutions to tackle all goals.

Good Health VC
Goals 2, 3, 6

Investing in startups promoting good health & wellbeing.

Healthy Mind VC
Goal 3

Tackling mental health issues.

New Education VC
Goal 4

Investing to offer quality education globally.

New Energy VC
Goals 7, 11, 13

Finding solutions for clean, abundant, and sustainable energy.

Future Work VC
Goal 8

Helping provide decent work & opportunity to all.

New Industry VC
Goal 9

Building the sustainable infrastructure humanity needs.

Inclusivity VC
Goals 5, 10

Tackling diversity & inequality issues.

Freedom VC
Goal 16

Fighting for justice and equality.

Space VC
All Goals

Taking humanity multiplanetary, to reduce the strain on the earth.

Potential owl needs to run an impact fund

Considered running a fund?

The world is being rebuilt around creative generalist people who are resourceful and can solve problems. We want these people to become Potential fund managers. We don't care if you've never run a VC fund.

Our Team

  • Doug Scott

    Doug Scott

    Entrepreneur & investor

  • Alex Dunsdon

    Alex Dunsdon

    VC & startup advisor

  • Emma Bell

    Emma Bell

    CEO

  • Shaazia Ebrahim

    Shaazia Ebrahim

    CMO/COO

  • Will Viles

    Will Viles

    Creative CTO

  • Andin Farrel

    Andin Farrel

    Developer

  • Meg Benn

    Meg Benn

    Content Manager

  • Kieran Parker-Moroney

    Kieran Parker-Moroney

    Chief of Staff

Our Thesis

  • #1 Invest at the edges of society

    We have experienced that the best way to solve problems is to invest in those at the edges of society, to find the outliers who will bring about radical change.

  • #2 Align true self and impact cause

    Finding founders & fund managers who are pursuing their passion yields remarkable results.

  • #3 Offer patient capital

    Giant problems require long-term solutions, which take time to come to fruition.

  • #4 Develop conscious leaders

    The future will be built by conscious leaders. We work with self-aware capitalists who align with ethics and compassion.

  • #5 Give funds every support

    We are a launchpad for funds & startups. Our creative & ops team provide assistance with brand, marketing, social content to supercharge each project.

So where do you fit in?
Are you this cheeky monkey? Do you need funding?

Just need funding?

If you're a founder seeking funding, but your project doesn't fit into one of our impact areas, consider adding your deck to our Decksender platform.

You can join thousands of other founders in finding the right investors by sending your pitch decks to them fast and for free.

You look interested... join the Potential Discord channel

Unsure how to help?

If you resonate with our vision and would like to help, but don't know exactly how, why not come chat to us on our community Discord?

We want to empower as many people as possible to make an impact and if you are ready to explore how you can too, we want to help.

Curious? Let us tell you more.

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